Bad Breath Halitosis Forum

I just read online about magnolia tree bark being really effective in killing bacteria in the mouth. Has anybody tried it or is it just another marketing ploy?

Belle, I used the gum that cintains the magnolia tree bark. It seems to be better than regular gum. I still havre to test it. Thanks Vickster

Thanks Vickster

ill see if i can get some, what is it called? i dont think i have seen it here in the UK

Belle

Belle,
It is Wrigley's NATURAL Germ Killin " ECLIPSE " gum. If ya cannot find it I will mail you a pac. I bought a big box at Costco, which is a member ship club type supermarket.The box of had 144 pieces for $ 5.00. How it works ??? I could never chew gum before .... it would give me really bad breath. This seems to help. But I need other member ot test it out. So I will be happy to mail it out to pepole who can not get it.
Hope this helps. VICKSTER

I've seen the new commercials for this product on the American channels the last couple of days. I'm pretty sure we have the same product here in Canada but it's called Excel instead of Eclipse(packaging is very similar and also made by Wrigley). I haven't seen the new germ killing version at stores yet but look forward to trying it when it comes out.

I can't find the Eclispe around here yet, but I'm skeptical. It if works, then I'd like to see them make an unflavored version. That's really the only way we know what effect it has, since the mint numbs any other sensation in the oral area.

I just read a press release that states that it won't be available here until September. I'm sick of the gums that I've been chewing(Trident, Dentyne, Extra, Excel, etc, etc) and would like to get one of those packs from you. Maybe there is some Canadian product I could send you in return....

Wrigley Says Eclipse Gum and Mints Kill Bad Breath Germs
Food & Beverage Close-Up, May 21, 2008
E-mail Print Link FOOD AND BEVERAGE CLOSE-UP-21 May 2008-Wrigley Says Eclipse Gum and Mints Kill Bad Breath Germs(C)2008 - CloseUpMedia - [email protected]

While some breath-freshening gum and mints help mask bad breath, the Wm. Wrigley Jr. Company announced Eclipse gum and mints will be the first in the U.S. to include magnolia bark extract (MBE), a natural ingredient proven to help kill the germs that cause bad breath.

This follows a 2007 Wrigley study that revealed the germ-killing benefits found in MBE, which has origins in traditional Chinese medicine.

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Eclipse with MBE was unveiled at the All Candy Expo, a confections trade show, in Chicago. Eclipse gum with MBE will appear on store shelves this summer in Spearmint, Winterfrost, Polar Ice, Peppermint and new Fresh & Cool flavors. Eclipse mints with MBE will be available in September in Spearmint, Peppermint, Winterfrost, and Cinnamon Inferno.

"For Wrigley to offer this natural germ-killing ingredient is a breakthrough in the breath-freshening gum and mint categories," said Paul Chibe, Wrigley's Vice President of North American Gum Marketing. "Now people will get the best of both worlds in their favorite Eclipse gum and mints -- great taste and the ability to help kill germs that cause bad breath."

According to Wrigley scientist Dr. Michael Greenberg, the most common way to treat bad breath has been to mask it with flavor found in chewing gum and mints, or to kill the bacteria that cause bad breath with antimicrobial agents found in many mouthwashes or toothpastes.

"The antimicrobial agents found in many mouthwashes and toothpastes could never be used in gum and mints because of poor taste, possible tooth staining, and over-the-counter drug classification," said Greenberg. "Wrigley's research pertaining to MBE, which was published in the Journal of Agricultural and Food Chemistry last November, demonstrated that MBE helps kill the bacteria that cause bad breath, and also Streptococcus mutans, the bacteria involved in tooth decay. But unlike agents found in mouthwash, it can be fully incorporated into food-based mints and chewing gum for killing bacteria that cause bad breath. That was a major step forward in enabling us to further develop these great-tasting and effective germ-killing products."

MBE is isolated from the stem bark of Magnolia officinalis and is used in traditional Chinese medicines for the treatment of fever, headache, pain relief and stress reduction.

A Wrigley study published in the November 2007 issue of Journal of Agricultural and Food Chemistry revealed significant antibacterial activity against organisms responsible for bad breath. In vitro results indicated mints containing 0.2 percent MBE reduced more than 99.9 percent of three oral bacteria within five minutes of treatment. In vivo results demonstrated mints containing MBE reduced total salivary bacteria by 61.6 percent at 30 minutes and 33.8 percent at 60 minutes after chewing. Gum with MBE reduced total salivary bacteria by 43 percent at 40 minutes, while placebo gum reduced total salivary bacteria by only 18 percent. The study also revealed that MBE helped kill some bacteria involved in dental caries formation.

The Wm. Wrigley Jr. Company is a provider of confections with a wide range of product offerings including gum, mints, hard and chewy candies, lollipops, and chocolate.

Hi all,

Does anyone know if MBE in wriggley's gum actually work on all types of bad breath especially chronic bad breath.

I can get it here so I asked my Mum to fedex some to me. Should get gum hopefuuly by Friday so I can experiment over the weekend on strangers and see their response.

Drastic

I just picked up a triple pack at Walgreens. Saw them at 2 different Walgreens over the weekend. I hope it helps a little.

I just tried the gum and also a supplement called "Relora" which contains magnolia bark and some other ingredient. Relora is supposed to help with anxiety.

Unfortunately one of the side effects for me seems to be a lot of heartburn, so I stopped using the gum and supplement. And the gum contains aspartame, which I try to avoid.

Personally, I can't tell if this gum made any difference at all. (one day so far)

Same feeling, same reactions, same taste, all self BB tests passed.

Can't help but to wonder, if Magnolia Bark was a cure, why would Wrigley put 3% in a small tablet of gum, and hide it with minty flavor? If it were to KILL BB bacteria, would they devise a formula and patent it, sell it to a company to produce a prescription formula and profit. If it's a cure and included on the ingredient list, anyone can find the original extract and use it alone, including other gum, mouthwash, toothpaste companies.

No way the cure will come this easy. It would be a breakthrough, and they would try to protect it and corner the market. Instead, this seems like another gimmick. However, I'll give it some more time. It is possible that the reactions I got were because people (I see everyday at work) expect to smell the BB, and the cover themselves in advance, whether they smell it or not. 40% of reactions are just that... People associate you with a smell, so even if you don't stink at the moment, their mind is already made up. Today, I'm going to talk to some strangers and analyze reactions.

I don't know if this gum really helps but I tried it and what I see so far is that two gums are better than one. I chew two gums and see NO reaction but have not gone out lately so not enough testing on my part, also my nose seems to clear up and can smell really good! I do get a bitter taste after the mint is gone and even if I drink water is still there until I brush teeth again, so I wonder if the bb bacteria is so strong it just takes over?:-k

ok, I can pretty much say this does not work.